emarketer _ címke keresés

eMarketer Releases New Global Proximity Mobile Payment Figures

Consumers across the globe are warming up to proximity mobile payments. In 2018, for the first time, more than one-third (34.9%) of smartphone users ages 14 and older will use a mobile phone to pay for a purchase at a physical point of sale (POS) at ...
///   2018. február 21.

In China, Smartphone Shipments Declined in 2017

Years of consecutive growth snapped A saturated market and shifting consumer attitudes have finally put an end to years of consecutive growth in smartphone shipments in China. Research firm Canalys recently reported that smartphone shipments in China ...
///   2018. február 12.

Instagram Influencer Marketing Doubled in 2017

Posts with the FTC-mandated #ad hashtag totaled 1.5 million worldwide Instagram established itself as a go-to channel for influencer marketing in 2017, according to new data from Klear. The analytics and social media marketing platform reported that ...
///   2018. január 29.

Not All Fun and Games for Gaming Apps

Study finds usage dipped worldwide   Gaming remains a popular app category, but a recent study finds the outlook for gaming apps isn't all sunshine and rainbows. Recent research from Sensor Tower found that games were easily ...
///   2018. január 29.

Here’s What Voice Assistant Users Want to Buy Online

Voice assistant usage is in the midst of a rapid adoption phase in the US. eMarketer estimates the number of voice-enabled digital assistant users in the country will swell from 69.0 million this year to 75.5 million in 2019 as their usage becomes ...
///   2018. január 22.

Social Media Will Hit Major Milestones in 2018

In 2018, 10% of total US ad spending will go to Facebook With Facebook and Twitter at the center of national conversations about political ad transparency and fake news, the year ahead will be anything but dull for social media ...
///   2018. január 15.
//  Címkék